Woolrich John Rich & Bros. returns to legendary origins in Alaska, where the Arctic Parka originated and gave life to 187 years of history, with technical outerwear both high performance and sophisticated.

This season’s special projects: the Woolrich Parka Bag – an innovative-patented piece that combines function and style – and the first Woolrich Shoes collection.



ALASKA: the Knik and Colony Glaciers, the Turnagain Arm Inlet and Flattop

Mountain by Ryan Willms



For the fall/winter 2017 collection, Woolrich John Rich & Bros. returns to the legendary origins in Alaska where the Arctic Parka originated giving life to 187 years of history. Epic landscapes, frigid temperatures and pure beauty are the perfect mix forming the backdrop to the Woolrich 2017 winter season and the exclusive launch of the first Women’s shoes collection of the brand. The project came from combining the typical traits of hi-tech outdoor shoes and a contemporary, urban design, bringing sophisticated elements to outdoor models and hi-tech features to city styles. The collection includes Hiker Boot, Work Boot and Mountain Boot enriched by a lapin fur trim.


The RTW collection is brought to life through two moments – fall and winter – set apart by differing weights: lighter weight for fall with a technical core reanimating the vision of performance garments, the second more comfortable, feminine and warm for winter. The Woolrich fall/winter 2017 women’s collection showcases full fitted outerwear, with the dramatic use of hoods and fur that is no longer just for collars but used as linings and padding. The classic palette of grey, blue, and green tones is enriched with yellow and optical-white, as well as the traditional combination of red and black.

The quintessential Woolrich Arctic Parka is presented in a high collar version with a detachable hood and tone on tone buttons for a sophisticated effect, also in the No Fur version.

The iconic Parka gives life to the Woolrich Parka Bag, uniting function with style. Inspired by technical materials and design, with a double zipper and buttons, the Parka bag features an innovative construction of two bags in one: the two parts are joined by an automatic system allowing it to be opened in order to store the parka inside so it can be taken anywhere. Functional, innovative and at the same time sophisticated, the Woolrich Parka Bag will be presented in the occasion of the Milan fashion week, the new must-have for the season for who can’t be without the Parka. Made in the iconic cotton/nylon fabric and colors of the Parka the Parka Bag is a pilot project we are sure to see a lot more of over the coming seasons.


True to heritage, back is the iconic Military Parka line, a Woolrich masterpiece, updated with not only with the new fur, visible even when the jacket is completely closed, but also in two new styles; the Military Bomber and the Military Vest.

In the newly introduced three-in-one series we see the classic parka, available in three different fabrics, with fully detachable padded liners breaking them down into three different jackets for different occasions depending on the weather.


The fox and sheepskins in their natural or dyed colors are new for furs, while fabrics remain the foundation of this collection. Laminated cotton makes an appearance in the Literary Fox Eskimo, with a fully detachable hood and lined with white fox fur, and in the new Cocoon Eskimo. The Cocoon Eskimo with its soft silhouette differs from the other outerwear in its use of sheepskin, seen also in the City Shearling, both presented for the first time this season.

Fine yarns such as cashmere combined with silk are found in the new Woolrich Wool Parka in Storm System with fur hood in a butter color with a contrasting underneath Civil War print motif from the archives. Red and black make a return in the winter collection, both in color blocking and in the iconic check from the archives for garments and knitwear.


The Technical Outdoor Teton Series

The search for high performance materials is the highlight to the collection and seen in the use of TETON, a historical Woolrich label created in 1967 taking its name from the mountain ranges near Yellowstone National Park, and today revived as the label for the technical Outdoor range. Comfortable, resistant, light, and providing maximum protection for extreme high performance, technical garments have contemporary design such as the Mountain Parka, made in Goretex®, totally waterproof and breathable, renewed in the neck closure, higher and more fitted, available in ice white and black, the Teton Parka and the Teton jacket in the exclusive Teton Canvas, with an innovative hood construction for maximum protection and performance.

The woman’s Woolrich winter collection 2017 features an easy-chic woman with a urban and high performance wardrobe but can at the same time be sophisticated thanks to the mix of shape and colors.